PegasusTV Expands to 200 Television Markets

Pegasus Television Network just announced via a press release that is has launched channels in the top 200 television markets in the United States.  The channels will be based on-line, but each market will have its own channel where they can not only broadcast their 24/7 live national webcast but also local, regional and national advertising, news and information.

A use of technology that PegasusTV is counting on is the new internet-capable televisions, dvd players, and set-top boxes.  Through these, viewers will be able to view the horse-related content in a manner they are normally used to viewing TV and not tethered directly to a computer screen.   “Building on emerging statistics that viewers actually prefer watching local news and advertising within their own communities as opposed to national news or ad content, PegasusTV delivers coast-to-coast, national footprint coverage while allowing for local customization.”

PegasusTV is currently broadcasting which a range of interesting programming.  Their website, however, has a way to go.  An ad in the upper-right corner of their home page prevents one from accessing the Sacramento page.  Only after finding a page without any videos on the page was I able to access the Sacramento page.  The page was broadcasting their national live feed.  When clicking on the schedule for the local channel I was redirected to an error page.  So while I have high hopes for PegasusTV, and they do have some content now that can be viewed, only time will tell if they are able to improve the site and make a real go of it.

Currently PegasusTV is free including a video library.  However, there is a $3.95 per month “large screen, no ad subscription version” option in which you’ll receive “unlimited monthly access to the 24/7 Pegasus Television Network’s national channel plus [an] automatic 25% discount on any DVD from JustHorseVideos.com with no limit on how many DVDs you can buy each month.”

For more information, go to: http://www.pegasustv.com/